“General Scale” Edit.01

Posted : 2021/4/22

 

 

 

『General Scale』 is a new line that focuses on the use of naturally derived materials.

The line, which launched its first collection in October 2020, will finally go on sale on Thursday 29 April , 2021.

 

The first collection of the line, which improves traceability by “visualizing” environmentally conscious production information such as factories, materials, and production areas, will feature three types of sneakers named “PAST” sole sneaker.

 

 

 

 

 

 

 

 

 

“Revive time by recreating the beauty of a bygone era.”

The item name, “PAST,” expresses this message.

 

Worn out sole.

Decayed rubber.

 

The designer Mihara wanted to create vintage shoes that can be worn for a long time, so he faithfully expressed the worn-out look.

 

 

 

 

 

 

 

 

 

 

The sole and toe cap are molded by an Italian sole master to create a sole with a unique look.

 

 

The sole and toe cap are carefully manufactured by hand in over 50 processes using latex harvested from the Para rubber tree.

 

 

 

 

 

 

 

 

 

“PAST” sole sneaker uses biodegradable materials for the sole and upper, as well as for all the parts that make up the sneaker, such as the interlining, dovetails, and ink material.

 

Don’t miss the launch of the new line proposed by Yasuhiro Mihara, an unprecedented concept with improved traceability.

 

 

 

 

 

 

 

 

 

 

 

 

 

Visit our official Instagram here.

 

 

 

【Stores】

 

MIHARA YASUHIRO Official Online Store

https://miharayasuhiro.jp/

 

Maison MIHARA YASUHIRO Omotesando hills

TEL : 03-5770-3291

Email : tokyo@sosu.co.jp

Instagram https://www.instagram.com/miharayasuhiro_tokyo/

 

Maison MIHARA YASUHIRO Osaka

TEL : 06-6563-9807

Email : osaka@sosu.co.jp

Instagram https://www.instagram.com/miharayasuhiro_osaka/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Men’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_shinjuku/

 

Maison MIHARA YASUHIRO Isetan Shinjuku Women’s

TEL : 03-3352-1111(group)

Instagram : https://www.instagram.com/miharayasuhiro_isetanwomens/

 

MY Foot Products store

Open : Tuesday & Saturday

 

Please note that business days and hours are subject to change without notice due to government requirements for COVID-19.

 

In addition, the release date has been changed at some stores.
We apologize for any inconvenience this may cause, and thank you for your understanding.