U/MUSIC × Maison MIHARA YASUHIRO

A collaboration with U/MUSIC, the fashion line by UNIVERSAL MUSIC JAPAN.
The first release of this collaboration features the legendary hip-hop group, “De La Soul” - the collaboration T-shirt with their iconic graphics will be available in advance at our new flagship store, JINGUMAE BUILDING, from 14th November, and selected our stores & ONLINE STORE from 24th November.
The Flower motif from their 1989 masterpiece ‘3 Feet High and Rising” is printed on the vintage-like T-shirt body, reflecting the distinctive Maison MIHARA YASUHIRO aesthetic.
This special piece was created through the shared vision of U/MUSIC, which aims to merge music and fashion to create new value for artists, and Maison MIHARA YASUHIRO, a brand that has always considered music an essential element.




ABOUT『U/MUSIC』
U/MUSIC is a project born under the slogan "Love people, love music, move emotion", it aims to bring artists' music and their creative expression to wider audience.
Leveraging the worldwide marketing power of Universal Music Group and BRAVADO's global network to the fullest, it is a brand that expresses artists' creative visions through the encountering of music and fashion, creating new value and culture for artists.
【Pre-Release】
Maison MIHARA YASUHIRO JINGUMAE BUILDING
【Stores】
Available on 24th November
Maison MIHARA YASUHIRO Online Store
Maison MIHARA YASUHIRO Omotesando hills
Maison MIHARA YASUHIRO Osaka
Maison MIHARA YASUHIRO Isetan Shinjuku Men’s
Maison MIHARA YASUHIRO Isetan Shinjuku Women’s
Maison (MY)Labo.


